Eleni’s visionary leadership and the creation of the Sustainability Agora also underscore the vital role of thought leadership in the travel industry’s journey towards sustainability. Thought leaders like Eleni inspire innovation, challenge the status quo, and ignite essential conversations that propel the entire industry forward and also understand the significance of a collaborative approach and they recognize that achieving sustainability isn’t the responsibility of one nation, organisation, or sector alone. It requires a collective effort where all voices are heard, and all stakeholders are engaged. Eleni’s vision of Agora is a testament to the fact that the pursuit of sustainability in the travel industry is not a solitary endeavor but a collective journey. This journey involves collaboration, challenges, and inclusivity, which, in turn, foster a more sustainable, resilient, and responsible travel industry-one that can thrive without compromising the future of our planet.